LeBron James and Nike team up with Ghanaian fashion designer Mimi Plange to create college-inspired sneaker line
James lebron teamed up with Ghanaian designer Mimi Plange to bring cool, flying footwork to people.
The eye-catching LeBron XVIII Low x Mimi Plange ‘Higher Learning’ line of shoes were inspired by the NBA star as well as the iconic college style that has been a staple in American culture for decades. The collection includes four different colourways, the first of which is intended to capture the spirit of the letterman jacket for its “social significance as a status symbol and as a carrier of identity,” according to Nike.
Plange, whose personal brand draws inspiration from the beauty of Africa, including its architecture and artistry, is excited to expand its reach into areas where it might not have been brought to light. other. “I’m inspired by African body art and body modification, and what I love to do is take that and create something really modern and something new with it. I make American sportswear, but it’s mixed with influences from mainstream history, ”she said. Face2Face Africa in 2019, from 1:30 a.m. “More like body scarifications on the face or geometries or architecture. All of these things got mixed up.
“It’s amazing to shine a light where there wasn’t enough light: to bring more voices into the design,” she told Nike. “Having the space to express a sense of self through design has a lot of power.”
Plange’s colorful designs have been worn by famous faces such as Michelle Obama, Rihanna, Gabrielle Union, Yvonne Orji and Nicole Scherzinger. Her fashions were also among those used in “Coming 2 America,” whose design team was led by Oscar-winning costume designer Ruth E. Carter.
The designer, a native of Ghana who moved to California at the age of 5, has learned from her personal experiences that people are not as different as they think they are and feels that this mindset colors her way. create.
“My interests are in people. I’ve had a lot of experiences with many different groups of people, so I’ve had some contrasts, like coming from Ghana and growing up in California, like not having a lot of money growing up and yet participating in education classes. ‘honor, which included a specific type of student,’ she told Nike. “I think those experiences, along with the ability to travel as an adult, were big reasons why I design as I do, because you can see the world is a lot smaller than you think, and that people are not. as segmented or opposed in thought as you might think they are. “
The Mimi Plange x Nike LeBron 18 Low “Higher Learning” will be available from June 2 on the Plange website, on Nike’s SNKRS app and at select retailers.